Professor Svitlana Ovcharenko invites to a scientific discussion that will reveal the relationship between the rational and the irrational, the logical and the aesthetic in political communication. 

The war that Russia started on the European continent, attacking Ukraine in 2022, has become not only the world's leading political event of "direct action", but also the point of no return to the world of traditional ideas about universal criteria for the success of global political communication. In these dimensions, there is a significant share of emotional components that are used by culture and art. 

Do traditional political communication tracks consider  irrational ways of interpreting and creating messages in international interaction? What conceptual approaches to international interaction should be emotionally abolished to overcome the path of pre-war to post-war political communication? The discussion aims to form a set of questions for further research and a set of topics to be discussed in public communication involving media resources.

Speaker

Svitlana Ovcharenko is a visiting researcher in the International relations and political science department since November 2022. She gained professional experience at Taras Shevchenko Kyiv National University, Ilya Mechnikov Odesa National University, National Academy of Public management and Administration (Ukraine), where she studied and tought  philosophy of art and culture, cultural policy and public management of culture, modern socio-cultural processes and intercultural communication.